Forgive me, but I definitely have stars in my eyes when things related to Italy are mentioned. Am definitely in love with the food, the coffee, the wine and all those must-see sights which remain in my bucket list till now. That’s why I was all eyes and ears when I attended the launch of BSoul, a natural skincare line hailing from Tuscany, Italy. In the Philippines, it is a brand under beauty distributor Linea Organica which holds shop in S Maison Mall and Ayala Vertis North.
In photo: LineaOrganica COO Ruby Federizo, BSoul CEO Claudio Zampino, BSoul Founder Martina Bindi, LineaOrganica Managing Director Mikee Federizo, LineaOrganica CEO Jack Federizo
No less than BSoul founder Martina Bindi flew in to share her knowledge on skincare which spans 30 years.She taught us about facial cleansing techniques and understanding the skin’s physiology in order to take care of it better.
Bindi noted that Filipinos don’t have to follow the skincare regimen of Koreans because their weather is different and Filipinos definitely get more sun exposure. We must tailor our skincare needs according to the environment we live in and our respective physiological makeup.
The prices of BSoul products are a bit higher than the regular but this is the tradeoff for quality and of course, anything in Europe should be more expensive.BSoul has a full array of products for body care and skincare. Some of them are shown in these photos, zoom in for the prices –
I am currently using their facial cleanser and it smells so good! It also feels liberating to know that I am using all-natural ingredients for delicate areas such as my neck and face. We should learn to read labels on beauty products we purchase and BSoul is free from toxic particles such as parabens, paraffin, petroleum products and the like.
LineaOrganica also offers a host of in-house treatments using BSoul. Their body treatments are said to transform you overnight. Of particular interest is Hydra Detox which is a special draining technique to reduce water retention and eliminate toxins from the lymphatic system. After this, one is recommended to follow up with another procedure called the Hyda Slim which targets specific fat deposits throughout the body.
About BSoul: products are distributed in the Philippines, Singapore, Malaysia, Italy and the rest of Europe. The mission of its product line and treatments is to rid the skin of bacteria and restore it back to its fresh and natural state.