My friends from Gadgets Magazine are organizing Pinoy Blogfest 1.0 which is happening tomorrow, April 17 at the Richmonde Hotel in Ortigas Center, Pasig City. With the theme ” Opportunity & Responsibility,” it aims to gather together alternative media practitioners and bloggers on issues confronting new media.
A Universal McCann study conducted in 29 countries in 2008, estimates that about 90% of Filipino users read blogs (second only to Korea’s 92%). It also reported that the Philippines has the highest percentage of photo uploaders and web video viewers.
Among the hot topics to be tackled in the confab are ethics, copyright concerns, and journalistic integrity. The keynote speech will focus on “The social and ethical responsibilities of new media.” Other plenary topics include “Optimizing the economic potential of your blog” and “Bloggers as media practitioners.” The morning session is expected to close with a facilitated discussion on “Crafting a blogger’s code of ethics.” Speakers include Gadgets Magazine’s Publisher & CEO Maribelle Alba, media personality Ira Panganiban, Yugatech’s Abe Olandres and Yvonne Chua from Philippine Center for Investigative Journalism (PCIJ).
The afternoon schedule of Pinoy_Blogfest 1.0 will consist of breakout sessions covering technology trends, gaming, mobile networking, photography, digital living, and health/fitness.
Pinoy_Blogfest 1.0 is open to all bloggers and blogging enthusiasts. A minimal registration fee of P2,500 will be charged to cover meals and the participant’s kit.
Pinoy_Blogfest 1.0 is presented by Gadgets Magazine in partnership with Coca-Cola Philippines. Other sponsors include Toshiba the official notebook partner, Canon, Asus Technologies, TCL Sun, Isukoshi, Reebok, and LG. Media partners are Manila Bulletin Technews, Business Mirror, Jam 88.3, Wave 89.1, Magic 89.9, 99.5 RT, 103.5 MAX FM, NU 107.5, and clickthecity.com.